Fan Art Dark Souls Dark Souls 2 Fan Art
How fan art tin get you paid
Creating fan art is a popular fashion for artists to prove their appreciation for a subject they dearest. Yous just have to glance at sites like DeviantArt or ArtStation to meet plenty of inspiring tributes to pop civilisation icons. Reimagining famous characters is more than just a good way to keep your artistic skills sharp, though. It can also give your portfolio the leg up information technology needs to grab attention in your chosen industry.
One of the primary benefits of your fan fine art being noticed by a studio or some other big client, besides the reassuring confirmation that what yous're creating is worth your time, is the prospect of being paid a handsome sum for your work.
This also flies in the face of the idea that fan art is somehow of less value than other genres – those hours hauled up in your studio working on Game of Thrones portraits won't be seen as such a waste when the evidence's producers commission you to create fine art for the premiere of the next series.
Here we talk to some artists who have forged careers from their fan fine art, and pick up some tips for how to draw fine art that volition pull in commissions.
Main illustration: Fellipe Martins
Netflix commissions
Bannon Rudis institute Netflix knocking on his door to create promotional art for the second series of Stranger Things after some fan fine art he posted on Twitter was shared by David Harbour, who plays police chief Jim Hopper in the show.
"It kinda snowballed from that indicate and popped up on a bunch of different sites," says Rudis. "Netflix'due south ad partners got hold of me via Twitter most a twelvemonth afterwards." Rudis was one of eight artists picked to represent an episode from the original series as part of an Instagram marketing campaign. He was lucky enough to be landed with episode six: The Monster.
"I decided to make 8-chip blitheness shorts for them that looked like a potential real Stranger Things game, since all the characters and backgrounds were made like actual game assets," explains Rudis. "At that place were 3 shorts in total and a couple of championship cards."
Comic book covers
While Rudis had to await a while for Netflix to make it affect, Fellipe Martins had a much quicker turnaround when he posted his tribute to Adventure Time's Marceline on Tumblr. "One mean solar day later after I posted it, [the show's creator] Pendleton Ward shared it on his Cartoon Tumblr."
Martins is no stranger to his fan art doing the rounds. His first piece of digital painting back in college was a piece of Super Mario fan art that concluded up existence featured on the likes of Kotaku. "The fan fine art piled up with Links and Megamans, until I got my first job as a concept artist in 2007."
Jumping on the success of his Marceline illustration, Martins apace got in contact with the editors from Boom! Studios, who are responsible for all the Cartoon Network licensed comics, including Take chances Fourth dimension.
"They saw the fan art, saw my portfolio at the fourth dimension and I was offered to illustrate a few Adventure Time comic book covers, then Regular Show covers, and then Steven Universe covers," says Martins. "Eventually I illustrated my own Astonishing World of Gumball comic book story. I believe I have a Bee & Puppycat script laying around here somewhere, too."
Disney posters
One of the most exciting parts about putting fan art out in that location is watching information technology abound and attract an audience. This happened to Claire Hummel when she started posting her historical Disney princess series online back in early 2011.
"I posted Belle in a 1770s version of her gilded ball gown to all the usual venues (DeviantArt and Tumblr were probably my biggest communities at the fourth dimension), and information technology immediately took off in a way I hadn't seen before," she explains. "As a result I expanded information technology into a series, and by the terminate of 2011 I had churned out about ten princess in their corresponding historical periods."
And so in May of 2012, Hummel got an email from Irrational Games studio out of the blue, asking if she'd be interested in doing character designs for BioShock Infinite. "They cited the historical princesses when nosotros initially talked over the phone, saying that they specifically wanted to bring a more than historical middle to the characters," says Hummel.
"I was a huge fan of the original BioShock, my boss at Xbox at the time gave me the go alee to have on the freelance, so I said yep!"
In that location might take been a articulate path between Hummel's princess series and landing work on BioShock Infinite, merely for Dan Mumford information technology hasn't been quite so clear cutting. Instead, it was exhibiting his art in diverse grouping gallery shows that led to new projects and calls from clients who saw the work.
His trajectory has never quite been a direct line, and he's become used to waiting months between projects – only his technique did win big eventually. "My piece of work with Gallery1988 led to me creating four posters for Disney and the release of Star Wars Seven: The Force Awakens," he recalls.
"This has been the example with quite a few projects. Getting involved with big group shows at the more prominent popular civilisation galleries is a dandy way to get your work noticed. A lot of people are paying attention to those lineups and the work that gets created."
Back up fan fine art with substance
While fan fine art tin be a useful hook to grab people's attending, Hummel is keen to point out that what actually makes artists stand out from the crowd is having their own distinctive creative flair. "I think it's pretty rare that employers are looking for people to draw what they already accept," she reasons.
"Fan art is a hook that can get the attention of employers, yes, just you lot still have to have a lot of substance to back it up," she adds. "Part of that can be the content in the pieces themselves – in my case with the princesses and Irrational, that was appealing costume design and extensive research into historical style – but I notwithstanding had a portfolio and resume beyond that series to support my case."
Martins agrees that while his Marceline fan fine art gave his freelance career the sparkle that it needed to lift off, without a strong portfolio to back it up, the art would just be a viral prototype.
"You need a stiff portfolio – and that'south it," he says. "Fan art drives the attention of a broader audience, which ways that creators might meet it as well. When luck knocks on your door – and it will – make sure you are ready. You tin only be sure with a strong portfolio to brand that first contact. You lot too need to practice to continue up with the demands. If you are serious nearly it, exist ready."
If y'all want to go noticed, honestly, do what is pop
Bannon Rudis
So, if you lot've got a killer portfolio that just needs to get seen, a juicy slice of fan fine art, shared smartly, can attract a lot of eyeballs. Merely how do artists set their fan art autonomously from the dissonance on social media?
"If yous want to get noticed, honestly, exercise what is popular," says Rudis. "Look up popular hashtags to see if annihilation in that acme ten that'due south trending is something you love. If so, hop on that railroad train and get to cartoon."
Drawing for the likes and retweets is all well and good, but Hummel warns against artists trying to brand their suspension by sharing fan fine art via social media specifically. "A watched pot never boils and all that – then a watched fan art tweet never gets retweets, I approximate.
"I do, however, remember that challenging yourself with how you lot approach fan art is a peachy way to make the process more satisfying, and to make the resulting art more unique and compelling. Information technology'due south a win/win!"
Draw what excites you
Mumford falls somewhere between Rudis and Hummel. "At that place are many great ways to get your artwork out there, simply creating fan artwork for something popular is certainly going to get the attention of people, and if that leads to people seeing more personal work and so that'south fantastic," he says.
"At the end of the day, creating proficient artwork and putting information technology out there will get you noticed."
Information technology seems that the reputation of fan art has improved over recent years, with studios keeping their optics peeled for interpretations with a fresh twist. Martins puts this down to brands such as Blizzard wanting to develop strong communities around their products.
"They encourage fan artists and cosplayers to participate, even hiring them from time to time," he explains. "In any case, a good art piece is always a good fine art piece, be it original or fan art.
"From a personal point of view, do what your center desires," he adds. "There should exist no barriers to what you want to create."
This article was originally published in 2017.
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Source: https://www.creativebloq.com/features/how-fan-art-can-get-you-paid
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